ENTRIES SUBMITTED PAS AWARDS 2017

The entries with asterisk are the shortlisted.

S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Servis Tyres “Chalti Rahay Zindagi” Servis Industry Limited Synergy Dentsu
2 AGS Life Ki Gari Atlas Battery Limited Adcom Leo Burnett, Adcom ZenithOptimedia
3 Shell Advance Shell Advance – Once Upon A Bike Shell Pakistan J. Walter Thompson, Azaad Films
4 Shell Rimula Shell Rimula Real Destinations Shell Pakistan J. Walter Thompson, Azaad Films
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 UBL UBL Mukammal Current Account United Bank Limited Bullseye DDB
2 Easy Paisa Limit Barh gayee hai Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, Big Guns Productions
3 Easy Paisa Easypaisa Mobile Account Telenor Pakistan Adcom Leo Burnett, Starcom Pakistan, Stimulus Productions
4 Bank Al Habib Kharcha Kam, Sahoolat Ziyadah Bank Al Habib Bond advertising, Y Productions
5 Silk Bank Amazing Account, Amazing Service Silkbank Limited Manhattan Communications (Pvt.) Ltd
6 Jazz Cash Mobicash is now JazzCash Jazz IAL Saatchi & Saatchi
7 Faysal Bank Business First Current Account Campaign Faysal Bank Adcom Leo Burnett, Adcom ZenithOptimedia, Synite, Big Guns Productions
8 Bank Alfalah Alfa – the best banking app Bank Alfalah Limited MullenLowe Rauf, Seeme Production
9 Bank Alfalah Bank Alfalah Islamic Bank Alfalah Limited MullenLowe Rauf, Azaad Films
10 Bank Alfalah Alfalah Zariya Bank Alfalah Limited MullenLowe Rauf, Num Films
11 Bank Alfalah Bank Alfalah Kamyab Karobar Current Account Bank Alfalah Limited Ogilvy & Mather, Media Matter, Media Pulse, The Brand Crew
12 HBL CarLoan HBL CarLoan 7.5% Habib Bank Limited J. Walter Thompson, Prestige, Content Company , 2Cimple, MindShare Pakistan
13 HBL Enabling Dreams – HBL Rosheen Khan Campaign Habib Bank Limited J. Walter Thompson, Mindshare Pakistan
14 Easy Paisa Black Friday 2016 Telenor Pakistan Adcom Leo Burnett, Daraz.pk, OMD Pakistan, Urdu1, Xdynamix Media Studios
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Nestle Pure Life Healthy Hydration Campaign Nestle Waters Pakistan RED Communication Arts, Group M – Maxus, Core Media, Bulls Eye DDB, Marketing Works
2 Fanta Fanta Dare to Play The Coca-Cola Export Corporation Soho Square, Starcom, Digitz, Kinetic, Rocketman Films
3 Coca-Cola Zalima Coca-Cola Piladay The Coca-Cola Export Corporation Soho Square, Starcom, Digitz, Kinetic, The Vision Factory
4 Sprite Sprite Spicy 4 The Coca-Cola Export Corporation Soho Square, Starcom, Digitz, Kinetic, Planet Films
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Lipton Lipton Challenger Unilever Pakistan Bullseye DDB, Symmetry, Arrows, Mindshare
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Peek Freans RIO RIO – FUN ka Daily Dose English Biscuits Manufacturers J.Walter Thompson
2 Candyland Novella Dil Pighal Jaye Ismail Industries ltd Manhattan Communication (Pvt.) Limited
3 Chocolate Chip Cookies Bohat Bohat Bohat Chocolaty Ismail Industries ltd Manhattan Communications (Pvt.) Limited, PhD Pakistan, Azad Films
4 Knorr Noodles Knorr Noodles & Ice Age: Ultimate Partners In Fun Unilever Pakistan MullenLowe Rauf, Kinetic, Mindshare,ESP, Brandlogics, Symmetry, Cinematic Media
5 Trident Refreshes Mouth & Mind Mondelez Pakistan Johannes Leonardo, JWT Pakistan, Starcom Mediavest, Asiatic Public Relations, Red Communication
6 Kurleez Kurleez Chalega Ismail Industries ltd Red Communication Arts, OMD
7 Oye Hoye Oye Hoye Launch Campaign United Snacks Ogilvy & Mather, Hashtag tribe, Maxus Global, Addynamics, Stimulus Production, Soho Square
8 Cadbury Marvellous Creations launch campaign Mondelez Pakistan Red Communication Arts
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Bestway Cement Jazba-e-Tameer Bestway Cement Manhattan International
2 Mughal Supreme Ghar Chota Bara Nahi, Ghar Mehfooz Hota Hai Mughal Steel Aura Communication, Maxus
3 Diamond Paints Dil Deewar Saaf Diamond Paints Adcom Leo Burnett, Adcom ZenithOptimedia, Echo Digital Marketing, ID Creations
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 L’Oreal Advanced Haircare/Paris #DontStopHair L’Oreal Pakistan Adcom Leo Burnett, Adcom ZenithOptimedia, Orient McCann, Lotus PR
2 Dettol Dettol ka dhula RB Pakistan McCann India, Digital Headquarters
3 Sunsilk Sunsilk Fashion Edition 2016 Unilever Pakistan JWT, TML Activations, Mindshare, Creative Chaos, Talking Point
4 Lux LUX WHITE RE-LAUNCH CAMPAIGN Unilever Pakistan JWT, TML Activations, Mindshare, Creative Chaos, Arrows
5 Bold Be Bold-Change the game Hilal Care Pvt Ltd Interflow Communications Pvt. Ltd., Ambience Films, Stimulus Films
6 Garnier Color Naturals #WordsofWisdom L’Oreal Pakistan (Pvt.) Ltd. Adcom ZenithOptimedia, RED Communication Arts, Lotus PR

S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 National Salt Joray Rakhe Sab Hi Zaiqay National Foods Limited IAL Saatchi & Saatchi
2 National Ketchup National Ketchup Zaroori National Foods Limited IAL Saatchi & Saatchi
3 Mehran Special Khana Rozana Mehran Spice and Food Industries Connect Marketing Communications
4 Kashmir Cooking Oil & Banaspati Bohat Khoob United Industries Ltd BBDO Pakistan, Stimulus Productions
5 Shan Foods Recipe Mixes Shan Stories Shan Foods (Pvt.) Limited Creative Chaos Pvt. Limited, Checkmate Inc.
6 Mezan Cooking Oil Mezan Ramadaz 2016 Paracha Textile Mills Adcom Leo Burnett, Adcom ZenithOptimedia, ID Creations
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Interwood Kitchens Going Beyond Interwood Mobel (Pvt.) Ltd IAL Saatchi & Saatchi
2 Harpic Value For Money RB Pakistan Nexus Pakistan
3 Surf Excel Surf Excel Relaunch 2016 Unilever Pakistan Mullen Lowe Rauf, Mindshare Pakistan, Kinetic Pakistan
4 Surf Excel Madad Ek Ibadat Unilever Pakistan Lowe Lintas, Mindshare Pakistan Limited, Mullen Lowe Rauf, Kinetic Pakistan
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Haleeb Gharay Rishtay Haleeb Foods Limited Interflow Communications
2 Tarang Mazay Ki Jeet Engro Foods Ltd. Adcom Leo Burnett, Starcom Mediavest, Synite Digital ,Adsells Publicity, Eocean Technology Partners, Bullseye Activation, The Vision Factory
3 Nurpur Nurpur Corporate Thematic Fauji Foods Limited Fishbowl (Pvt) Ltd
4 Dostea Dostea Launch Fauji Foods Limited Fishbowl (Pvt) Ltd
5 Knorr Soups Knorr Soup – Share The Warmth Unilever Pakistan Ogilvy and Mather, Symmetry, Mindshare, Kinetic
6 Olpers ‘Achai Kho Na Jaye’ Engro Foods Limited J, Walter Thompson
7 Nestlé LACTOGROW 3 Tummy Muskaraye Tou Mummy Muskaraye Nestlé Pakistan Ltd. Ogilvy & Mather, Maxus
8 Nestlé CERELAC Nestlé Educational Campaign Nestlé Pakistan Ltd. Ogilvy & Mather, Maxus, H2O Productions
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Gaviscon Relish Life without fear Reckitt Benckiser
2 Shaukat Khanum Memorial Cancer Hospital and Research Centre Mujhey Ghar Wapis Jana Hai Shaukat Khanum Memorial Cancer Hospital and Research Centre Farigh Four
3 The Indus Hospital Rishta Nahi Ehsaas Zaroori Hai The Indus Hospital Manhattan Communications
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Cornetto Cornetto 2016 Unilever Pakistan BBPR, Empact Activations, Mindshare
2 Omore Blueberry Cheesecake cone Engro Foods Limited Adcom Leo Burnett, Starcom Pakistan, Synite, Seeme Productions
3 Omore Signature Campaign Engro Foods Limited Adcom Leo Burnett, Starcom Pakistan, Synite, Seeme Productions
4 Paddle Pop Atlantos 360 campaign Unilever Pakistan Bullseye DDB, Kinetic, Mindshare
5 Magnum Brand Turnaround Campaign 2016 Unilever Pakistan Mindshare Pakistan, Creative Chaos, Empact Activation, RAK Associates, Catwalk
6 Wall’s Creamy Delights Wall’s Creamy Delights Eid Campaign Unilever Pakistan DDB Mudra, Mindshare, Creative Chaos
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Hum Style Awards Hum Style Awards Hum Network Limited Take II, Mind Map Communications.
2 Hum Network Mann Mayal Hum Network Limited Take II, Mind Map Communications.
3 The News Witness to History Jang Media Group N/A
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Wi Tribe Experience Karein Aise Wi Tribe Pakistan Synergy Dentsu, Sabal Shekhawat ( The Big Picture)
2 Interwood – Office Furniture FLO & SPACE WORKSTATION LAUNCH Interwood Mobel (Pvt.) Ltd IAL Saatchi & Saatchi
3 FPCCI Focus PK 16 Focus PK 16 Entertainment & Production Conference FPCCI Focus PK Bond Advertising, Aikman Studios, Talking Point, Mind Map Communications
4 Hum Style Awards Hum Style Awards Hum Network Take II., Mind Map Communications.
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Telenor Customer First Day: Internet Safety Telenor Pakistan Adcom Leo Burnett
2 Raftar No Pay No Say DFID Adcom Leo Burnett, Bionic Films, Adcom ZenithOptimedia
3 Raftaar Energy Conservation Campaign DFID Adcom Leo Burnett, Bionic Films, Adcom ZenithOptimedia
4 AGS Ramadan Recharge Atlas Battery Limited Adcom Leo Burnett, Adcom ZenithOptimedia, Insight Solutions,Bird Eye Vision
5 PEL PEL Se Zindagi Pak Elektron Limited (PEL) RED Communication Arts (Pvt.) Ltd.
6 UN Women Pakistan #BeatMe UN Women Pakistan BBDO Pakistan, The Videographers, Azad Film Company
7 Always My Future Starts Today Proctor and Gamble, Pakistan Adcom Leo Burnett, Starcom Mediavest, Bodybeat BBRC, Silent Monk Films
8 Roshni Helpline Kites of Hope Roshni Helpline Adcom Leo Burnett, Starcom Mediavest, Bodybeat BBRC, Silent Monk Films
9 JS Bank Barhna hai Agey JS Bank Adcom Leo Burnett, Starcom Mediavest, Bodybeat BBRC, Silent Monk Films
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Kenwood Washing Machine Khush Raho R&I Electrical Appliances Aray Wah
2 Haier paas ho agar tou koi nahin fikar Haier Pakistan Synergy Dentsu
3 Haier Sirf DC nahi, Haier ka mukammal DC inverter Haier Pakistan Synergy Dentsu, Marketing works
4 Huawei Stay in Touch’ Huawei Technologies Pakistan Synergy Dentsu, Slingshot
5 PEL PEL Air Conditioner Sab Say Thanda Ac Pak Elektron Limited (PEL) RED Communication Arts (Pvt.) Ltd., Rocketman Films
6 PEL PEL Inverter Ac – Saving Wala Ac Pak Elektron Limited (PEL) RED Communication Arts (Pvt.) Ltd., Rocketman Films
7 Huawei Huawei Honor 4C Huawei Technologies Pakistan Synergy Dentsu, Slingshot
8 Orient Electronics Rishton main Innovation Orient Electronics J.Walter Thompson
9 Samsung Galaxy J1 Ace Click Har Moment Samsung Pakistan Adcom Leo Burnett, Starcom Pakistan
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Ufone Super Card Ufone PTML Interflow Communications (Pvt.) Ltd.
2 Telenor Sacha Saath Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, Stimulus Productions
3 Zong A New Dream CMPAK LTD. The D’hamidi Partnership
4 Telenor Internet EasyLoad Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, Seven Senses
5 Djuice My Djuice Offer Telenor Pakistan Adcom Leo Burnett
6 PTCL Lagataar Pakistan Telecommunication Company Limited Ideas Workshop
7 PTCL Smart TV App Pakistan Telecommunication Company Limited Ideas Workshop, H2O
8 Jazz Jazz Rising Stars Jazz Spark Pakistan, Heptagon, IAL Saatchi & Saatchi, Lahore Qalandars, Jang Group, Geo Network
9 Jazz Jazz – Warid Merger (Welcome) Jazz IAL Saatchi & Saatchi, Ambiance Films
10 Jazz Jazz Relaunch – Dunya ko Bataa Do Jazz IAL Saatchi & Saatchi, Ambiance Films
11 Telenor Badlo Soch ki Technology Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, Stimulus Productions, Big Guns Productions
12 Telenor Recharge Badal Gaya Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, 9.8 Films
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Stylo Shoes Story of a Bride Stylo Shoes Strategic Alliancez
2 Servis Utaarnay ka scene he nahi – Summer Campaign 2016 Service Sales Corporation (Pvt.) Ltd. Red Communication Arts
3 Borjan Join the Fashion Walk Borjan Adcom Leo Burnett, Adcom ZenithOptimedia, 9.8 Films
4 Stylo Jo Chahon Wo Paoon Stylo Shoes Bullseye DDB
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 National Foods Karachi Eat Festival 2016 National Foods Limited IAL Saatchi & Saatchi
2 National Recipes Mix Jashn-e-Zaiqa National Foods Limited IAL Saatchi & Saatchi
3 Emporium Mall Lahore Shopping Festival Emporium Mall by Nishat Group Advocates Advertising
4 Djuice and Red Bull Djuice presents RedBull Street Style 2016 Telenor Pakistan Adcom Leo Burnett, Redbull Pakistan, OMD Pakistan
5 Jazz Jazz Rising Stars Jazz Spark Pakistan, Heptagon, IAL Saatchi & Saatchi, Lahore Qalandars, Jang Group, Geo Network
6 Jang Jang Dream Home Expo 2016 Jang Media Group N/A
7 DermoViva Baby Made with love…naturally Dabur Pakistan Bullseye Communication, The Marketing Factory, National Marketing Services
8 The News The News Education Expo 2016 Jang Media Group N/A
9 UN Women Pakistan #BeatMe UN Women Pakistan BBDO Pakistan, The Videographers
10 Jang Media Group Breakfast with Jang Jang Media Group N/A
11 Sunsilk Fashion Edition Exclusive Bottles Unilever Pakistan TML Activations
12 Walls Walls Month of Joy Unilever Pakistan Bullseye Communications
13 Lipton Lipton Challenger Unilever Pakistan Bullseye DDB ,Symmetry,Arrows ,Mindshare, Filmsaaz
14 Cadbury Marvellous Creations Mondelez Pakistan Red Communication Arts
15 Peek Freans Sooper Sooper Hai Azaadi English Biscuit Manufacturers (Private) Limited. Bullseye DDB

S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Coca Cola Coke Studio 9 The Coca-Cola Corporation of Pakistan Digitz Pvt Ltd
2 Aga Khan University Hospital Launch of the new website Aga Khan University Hospital N/A
3 Bank Alfalah Alfalah SME Toolkit Bank Alfalah Limited The Brand Crew Pvt. Ltd.
4 Bank Alfalah Dining Discounts on Debit and Credit Card Bank Alfalah Limited The Brand Crew Pvt. Ltd.
5 Bank Alfalah Independence Day Bank Alfalah Limited The Brand Crew Pvt. Ltd.
6 Cornetto Cornetto Pop Rock Season 1 Unilever Pakistan Body Beat Group, Empact Activations, Mindshare Pakistan, Creative Chaos
7 L’Oreal Advanced Haircare/Paris #DontStopHair L’Oreal Pakistan Adcom Leo Burnett, Orient McCann, Lotus PR
8 Fanta Fanta Dare 2 Play Coca-Cola Corporation Pakistan Digitz Pvt Ltd, Soho Square, Starcom Pakistan
9 Olper’s Cream Born to Bake Engro Foods Limited Synite Digital
10 Djuice #OyeKucchhKarGuzar Telenor Pakistan Adcom Leo Burnett, OMD, Pakistan,The Digital Factory,Catwalk, TruBrew Records ,Citrus Talent, Google/Youtube Pakistan & Singapore
11 Veet Miss Veet Pakistan 2016 RB Pakistan Iris Digital, Adcom Pakistan, HUM Network Limited.
12 Mc Donalds Do A Little More For Mom Mc Donalds Pakistan Manhattan Communications (Pvt.) Ltd.
13 Jazz Cash Great Online Shopping Festival Jazz IAL Saatchi & Saatchi
14 Mezan Chai I’m Chaiholic Mezan Tea (Pvt) Ltd Signify
15 Shoe Planet Black Friday Mannequin Challenge Service Sales Corporation (Pvt.) Ltd. Red Communication Arts
16 Kashmir Cooking Oil & Banaspati #EidDay United Industries Limited BBDO Pakistan, Visual Prophecy
17 Kashmir Cooking Oil & Banaspati #EveryDayIsMothersDay United Industries Limited BBDO Pakistan, The Videographers
18 UN Women Pakistan #BeatMe UN Women Pakistan BBDO Pakistan, The Videographers
19 Sanofi Pakistan Sanofi Cares Sanofi Aventis Pakistan PHD PAKISTAN
20 Knorr Soup Stock Knorr 7 Day Daal Challenge Unilever Pakistan MullenLoweRauf, MindShare, Symmetry, Kinetic, Bionic
21 Sunsilk Sunsilk Wedding Diaries Unilever Pakistan JWT, Mindshare, Reactivate
22 Domex The Anti-Ad Unilever Pakistan MullenLoweRauf, MindShare, Chalte Purzay
23 Surf Excel Madad Ek Ibadat Unilever Pakistan Lowe Lintas, Mullen Lowe Rauf, Mindshare Pakistan, Absolute Productions
24 Ponds SkinTalk Unilever Pakistan The Brand Crew
25 Knorr Soups Knorr Soup – Share The Warmth Unilever Pakistan Ogilvy and Mather, Symmetry, Mindshare, Kinetic
26 Shan Foods Recipe Mixes Shan Stories Shan Foods (Pvt.) Limited Creative Chaos Pvt. Limited, Checkmate Inc.
27 Dzire Parazelsus Ultimate Pleasure Parazelsus – Dzire PHD
28 Oye Hoye Launch campaign United Snacks Pvt Ltd Hashtag Tribe Pvt Ltd
29 Rafhan Bond of Sweetness Unilever Pakistan JWT, Symmetry Group, Mindshare Group M Pakistan
30 United for Healthier Kids Better Tomorrow Starts Today (Behtar Kal Aaj Se) Nestlé Pakistan Ltd. Ogilvy & Mather, H2O
31 Silk Bank All in One Account Silk Bank Limited m/SIX — Groupm Pakistan
32 Sensodyne Sensodyne Reasons To Smile GSK Pakistan Mindshare Pakistan, Talking Point, Y Production
33 Bank Alfalah Rising Talent Carnama Bank Alfalah Limited The Brand Crew Pvt. Ltd.
34 Bank Alfalah Alfa – the best banking app Bank Alfalah Limited The Brand Crew Pvt. Ltd.
35 UBL UBL Head Office Launch United Bank Limited Bullseye DDB
36 HBL CarLoan HBL CarLoan 7.5% Habib Bank Limited J. Walter Thompson, Prestige, 2Cimple, Mindshare Pakistan
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Djuice #OyeKucchhKarGuzar Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, The Digital Factory, Catwalk, TruBrew Records, Citrus Talent, Google/Youtube Pakistan & Singapore
2 Lipton Lipton Challenger Unilever Pakistan Bullseye DDB, Symmetry, Arrows, Mindshare, Filmsaaz
3 Sunsilk Fashion Edition 2016 Unilever Pakistan Talking Point, JWT
4 Sprite Spicy 4 The Coca Cola Export Corporation Soho Square, Starcom, Digitz
5 Magnum Magnum Chocolate Party 2016 Unilever Pakistan RAK Associates, Catwalk Event Management, Mindshare Pakistan, Creative Chaos , Lotus
6 Bank Alfalah Rising Talent – Carnama Bank Alfalah Limited Media Matters
7 UBL New UBL Head Office Launch United Bank Limited Bullseye DDB
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Ufone Ramazan Campaign Ufone PTML Interflow Communications
2 Kenwood 3DC Inverter AC Khush Raho R&I Electrical Appliances Aray Wah
3 Dettol Mission for Health RB Pakistan Nexus Pakistan Ltd., Digital Headquarters, 18% Grey
6 Jazz Jazz Rising Stars Jazz Spark Pakistan, Heptagon, IAL Saatchi & Saatchi, Lahore Qalandars, Jang Group, Geo Network
7 Fair and Lovely The war against harmful formula creams Unilever Pakistan Mullen Lowe Rauf
8 Lifebuoy Soap High Five for Handwashing Unilever Pakistan Bullseye Communication, BBPR, Kinetic Pakistan
9 Surf Excel Madad Ek Ibadat Unilever Pakistan Lowe Lintas, Mindshare Pakistan, Mullen Lowe Rauf, Kinetic Pakistan, Absolute Productions
10 Coca-Cola CS for Deaf The Coca-Cola export corporation Soho Square, Stimulus Productions
11 Sooper Sooper Hai Azadi English Biscuit Manufacturers (Pvt) LTD. Prestige Communications (Pvt) LTD., Ambience Films
12 Nescafe All Girl Band @ Nescafe Basement Nestle Pakistan Limited GROUPM ESP, Maxus Global
13 United for Healthier Kids Better Tomorrow Starts Today Nestle Pakistan Limited Ogilvy & Mather, H2O, Maxus GroupM
14 Bank Alfalah Carnama Bank Alfalah Limited Ogilvy & Mather, Media Pulse, Media Matters,The Brand Crew
15 UBL UBL Literary Excellence Awards United Bank Limited Bullseye DDB
16 HBL Enabling Dreams & Empowering Women – (HBL Samina Baig, Rosheen Khan & HBL Nisa) Habib Bank Limited J. Walter Thompson
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Ufone Ufone Tumharay Sath Hai Ufone PTML Interflow Communications
2 Telenor Pakistan Sacha Saath Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, Stimulus Productions
3 Zong A New Dream CMPAK LTD. The D’Hamidi Partnership
4 Big Bird Big Bird Launch Big Bird Foods (Pvt.) Ltd. IAL Saatchi & Saatchi, See’me Productions
5 National Foods Share Food Share Love National Foods Ltd. Shoot At Sight Productions
6 Jazz Jazz Relaunch Jazz IAL Saatchi & Saatchi
7 HBL Enabling Dreams – HBL Rosheen Khan Campaign Habib Bank Limited J. Walter Thompson, Mindshare Pakistan
8 HBL HBLPSL 2016 Habib Bank Limited J. Walter Thompson, Mindshare Pakistan
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Standard chartered Breeze Mobile Campaign The Coolest Action Movie You’ll Never See Standard Chartered Manhattan International, OMD, Filmex
2 Telenor Corporate Telenor 4G ‘Badlo Soch Ki Technology’ Telenor Pakistan OMD Pakistan
3 Djuice OyeKucchhKarGuzar Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, The Digital Factory, Catwalk, TruBrew Records, Citrus Talent, Google/Youtube Pakistan & Singapore
4 Veet Miss Veet Pakistan 2016 RB Pakistan HUM Network Limited., Iris Digital, Adcom Pakistan
5 Jazz Jazz Rising Stars Jazz Spark Pakistan, Heptagon, IAL Saatchi & Saatchi, Lahore Qalandars, Jang Group, Geo Network
6 Jang Jang Classified Barson Ka Aietmad – QR Code Jang Media Group IAL Saatchi & Saatchi, Seeme Productions
7 Jang Jang Real Jang Media Group IAL Saatchi & Saatchi, Seeme Productions
8 UN Women Pakistan #BeatMe UN Women Pakistan BBDO Pakistan, The Videographers
9 Coca-Cola Coke Zero Launch Coca-Cola Export Corporation Kinetic Pakistan, Soho square, Activemedia
10 Coca-Cola Coke & Music Coca-Cola Export Corporation Kinetic Pakistan, Soho square
11 Coca-Cola Coke Cricket Coca-Cola Export Corporation Kinetic Pakistan, Soho square, Digitz, Activemedia
12 Domex The Anti-Ad Unilever Pakistan MullenLowe Rauf, Mindshare
13 Tang Maa kay haathon ka pyaar Mondelez International Red Communication Arts
14 Fanta Fanta Dare to Play The Coca-Cola Export Corporation Soho Square, Digitz, Starcom
15 Qarshi Qarshi Ronaq-e-Ramadan Qarshi Pakistan Adcom Leo Burnett, Adcom ZenithOptimedia
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 JS Bank Barhna hai Agey JS Bank Manhattan International
2 Telenor Pakistan Rawaan Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, Azaad Films
3 Zong 4G A NEW DREAM CMPAK LTD. The D’Hamidi Partnership
4 Bestway Cement Jazba-e-Tameer Bestway Manhattan International, Filmex
5 UN Women Pakistan #BeatMe UN Women Pakistan BBDO Pakistan, Azad Film Company, The Videographers
6 Sensodyne Reasons To Smile GlaxoSmithKline Consumer Healthcare Talking Point, Digitz, Mindshare, Y Production
7 Horlicks Dreams for Tomorrow GlaxoSmithKline Consumer Healthcare, WWF Pakistan Ishtehari, Digitz
8 National Foods National Ka Pakistan National Foods Ltd. Shoot At Sight Productions
9 Jazz Jazz Relaunch – Dunya ko Bataa Do Jazz IAL Saatchi & Saatchi
10 Jang Hum Zinda Qoum Hain Jang Media Group N/A
11 Jang Quaid Hote to Pakistan Kaisa Hota Jang Media Group N/A
12 Jang Mera Pakistan Jang Media Group N/A
13 Geo Super Kar Fakhar Jang Media Group N/A
14 Coca-Cola Pakistan Kay Naam The Coca-Cola export corporation Soho Square, Kinetic, Starcom, Digitz, The Vision Factory
15 Coca-Cola CS for Deaf The Coca-Cola export corporation Soho Square, Stimulus Productions
16 Sooper Sooper Hai Azadi English Biscuits Manufacturers (Pvt) LTD. Prestige Communications (Pvt) LTD., Ambience Films
17 Bank Alfalah Carnama Bank Alfalah Limited Ogilvy & Mather, Media Pulse, Media Matters, The Brand crew
18 Shan Foods Recipe Mixes Shan Stories Shan Foods (Pvt.) Limited Checkmate Inc., Creative Chaos Pvt. Limited
19 HBL HBLPSL 2016 Habib Bank Limited J. Walter Thompson
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Ufone Ramzan Campaign Ufone PTML Interflow Communications (Pvt.) Ltd.
2 Telenor Pakistan Rawaan Telenor Pakistan Adcom Leo Burnett, OMD, Azaad Films
3 Dawn News Tv Jaago Aurora Broadcasting Services Pvt. (Ltd.) N/A
4 AGS Ramadan Recharge Atlas Battery Limited Adcom Leo Burnett, Adcom ZenithOptimedia, Insight Solutions, Bird Eye Vision
5 Mezan Cooking Oil Mezan Ramadan 2016 Paracha Oil Mills Adcom Leo Burnett,Adcom ZenithOptimedia, ID Creations
6 Jazz Jazz Ramzan Offer Jazz IAL Saatchi & Saatchi
7 The News The News Women Power 50 Jang Media Group N/A
8 Sunsilk Sunsilk Wedding Diaries Unilever Pakistan JWT, Mindshare, Reactivate
9 Surf Excel Madad Ek Ibadat Unilever Pakistan Lowe Lintas, Mindshare Pakistan, MullenLowe Rauf, Kinetic Pakistan, Absolute Productions
10 Sprite Sprite Spicy 4: Opinion Leaders The Coca-Cola Export Corporation Soho Square, Starcom, Digitz, Rocketman Films
11 Sprite Sprite Ramadan The Coca-Cola Export Corporation Soho Square, Starcom, Digitz, Kinetic, The Vision Factory
12 Wall’s Creamy Delights Wall’s Creamy Delights Independence Day Campaign Unilever Pakistan MullenLowe Rauf, Mindshare, Creative Chaos
13 Wall’s Creamy Delights Wall’s Creamy Delights Eid Campaign Unilever Pakistan DDB Mudra, Mindshare
14 Sooper Sooper Hai Azadi English Biscuit Manufacturers (Pvt) LTD. Prestige Communications (Pvt) LTD., Ambience Films
15 Rafhan Rafhan Ramadan Bond of Sweetness Unilever Pakistan JWT, Symmetry Group, Mindshare Pakistan
16 Horlicks Horlicks Ramadan Integrations GSK Consumer Healthcare Pvt Ltd Mindshare Pakistan
17 Bank Alfalah Alfalah Zariya Bank Alfalah Limited MullenLowe Rauf, Num Films
18 HBL HBLPSL 2016 Habib Bank Limited J. Walter Thompson
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Refree Lambay aur Mootay Gannay! Evyol Group N/A
2 UBL UBL Mukammal Account United Bank Limited Bullseye DDB
3 National Salt Joray Rakhe Sab Hi Zaiqay National Foods Limited IAL Saatchi & Saatchi
4 Emporium Mall Everything for Everyone Emporium Mall by Nishat Group Advocates Advertising
5 Telenor Pakistan Sacha Saath Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, Stimulus Productions
6 Telenor Pakistan Rawaan Telenor Pakistan Adcom Leo Burnett, OMD Pakistan, Azaad Films
7 Kenwood 3DC Inverter AC Khush Raho R&I Electrical Appliances Aray Wah
8 Zong A NEW DREAM CMPAK LTD. The D’Hamidi Partnership
9 Dostea Dostea Launch Campaign Fauji Foods Limited Fishbowl (Pvt.) Ltd, ID Creations
10 PTCL Smart TV App Pakistan Telecommunication Company Limited Ideas Workshop, H2O
11 Dettol Dettol ka dhula RB Pakistan Mc Cann India
12 PTCL Lagataar Pakistan Telecommunication Company Limited Ideas Workshop
13 Servis Tyre “Chalti Rahay Zindagi” Servis Industries Limited Synergy Dentsu, Marketing Works
14 Wi Tribe Internet Experience Karein Aise Wi tribe Synergy Dentsu, The Big Picture
15 Jazz Cash Mobicash is now JazzCash Jazz IAL Saatchi & Saatchi
16 Jazz Jazz-Warid Merger – Welcome Jazz IAL Saatchi & Saatchi
17 Jazz Lahore Qalandars Jazz IAL Saatchi & Saatchi
18 Jazz Jazz Relaunch – Dunya ko bataa do Jazz IAL Saatchi & Saatchi
19 Geo Super Kar Fakhar Geo Network N/A
20 Huawei Huawei Honor 4C Huawei Technologies Pakistan Synergy Dentsu, Slingshot
21 PEL PEL Air Conditioner Sab Say Thanda Ac Pak Elektron Limited (PEL) RED Communication Arts (Pvt.) Ltd.
22 PEL PEL Inverter Ac – Saving Wala Ac Pak Elektron Limited (PEL) RED Communication Arts (Pvt.) Ltd.
23 Nestle Pure Life Healthy Hydration Campaign Nestle Waters Pakistan RED Communication Arts, Group M – Maxus, Bull’s Eye , Core Media , Marketing Works
24 UN Women Pakistan #BeatMe UN Women Pakistan BBDO Pakistan, Azad Film Company
25 Coca-Cola Pakistan Kay Naam The Coca-Cola Export Corporation Soho Square, Starcom, The Vision factory
26 Sprite Sprite Spicy 5 The Coca-Cola Export Corporation Soho Square, Starcom, The Vision factory
27 Coca-Cola Zalima Coca-Cola Pila day The Coca-Cola Export Corporation Soho Square, Starcom, The Vision factory
28 Sprite Sprite Spicy 4 The Coca-Cola Export Corporation Soho Square, Starcom, Planet Films
29 Sooper Sooper Hai Azadi English Biscuit Manufacturers (Pvt) LTD. Prestige Communications (Pvt) LTD., Ambience Films
30 Bank Alfalah Alfa – the best banking app Bank Alfalah Limited MullenLowe Rauf, Seeme Production
31 Bank Alfalah Bank Alfalah Islamic Bank Alfalah Limited MullenLowe Rauf, Azaad Films
32 BP Jello Bello Khao Jello Bello BP Jello Bello BP Industries Pvt Ltd Minshare Pakistan
33 Cola Next Next is Now Mezan Beverages Pvt Ltd m/SIX — Groupm Pakistan
34 Shell Advance Shell Advance – Once Upon A Bike Shell Pakistan J. Walter Thompson, Azaad Films
35 Shell Rimula Shell Rimula Real Destinations Shell Pakistan J. Walter Thompson, Azaad Films
36 Bank Alfalah Carnama Bank Alfalah Limited Ogilvy & Mather, Media Pulse, Num Films
37 Oye Hoye Shikari United Snacks Ogilvy & Mather, Soho Square, Maxus Global, Stimulus Productions
38 Nestlé EVERYDAY Tum Mein Hai Kuch Khaas Nestlé Pakistan Limited Orientm McCann, H2O
39 MAGGI Super New Taste Nestlé Pakistan Limited Orientm McCann, Marketing Works
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Telenor Rawaan Telenor Pakistan Core Media
2 NFV – Nestle Fruita Vitals NFV – WGL & RA – Sip positivity Nestle Pakistan Core Media
3 Coca Cola CARMA – Taste the Feeling The Coca-Cola Export Corporation Kinetic Pakistan
4 Zong A New Dream CMPAK LTD. The D’Hamidi Partnership
5 Oye Hoye Oye Hoye Launch Campaign United Snacks Limited Ad Dynamics (Pvt) Ltd
6 Zong Brand Refresh Campaign CMPAK LTD. Saturday76 (Pvt.) Ltd
7 Jazz Jazz-Warid OOH Jazz IAL Saatchi & Saatchi
8 Sprite Sprite Spicy 5 Coca-Cola Export Corporation Kinetic Pakistan, Soho Sq
9 UN Women Pakistan #BeatMe UN Women Pakistan BBDO Pakistan, The Azad Film Company, The Videographers
10 PTCL Smart TV App Pakistan Telecommunication Company Limited Ideas Workshop, H2O
11 Coca-Cola Coke Studio 9 Coca-Cola Export Corporation Kinetic Pakistan, Soho Sq
12 Knorr Soups Share The Warmth Unilever Pakistan Kinetic Pakistan
13 Fair and Lovely Men Facewash Petrol Stations Contextual Unilever Pakistan Kinetic Pakistan
14 Lux LUX Style Awards Experiential Billboard Unilever Pakistan Kinetic Pakistan
15 Surf Excel Madad Ek Ibadat (Shelters of Kindness) Unilever Pakistan Kinetic Pakistan
16 Trident Refreshes Mouth and Mind Mondelez Pakistan Johannes Leonardo, JWT Pakistan, Starcom Mediavest, Asiatic Public Relations, Red Communication
17 AGS Battery Ramadan Recharge Atlas Battery Limited Adcom Leo Burnett, Adcom ZenithOptimedia, Insight Solutions, Bird Eye Vision
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 UBL Launch of the New UBL Head Office United Bank Limited Bullseye DDB
2 Second Cup ‘Rhythm of Good Coffee’ Second Cup Coffee Co. Synergy Dentsu, Dentsu Aegis Network
3 Jazz Jazz X Mobile Phones JS 1 & JS 7 Jazz IAL Saatchi & Saatchi
4 Jazz One King Jazz IAL Saatchi & Saatchi
5 Jang Hum Zinda Qoum Hain Jang Media Group N/A
6 Jang Mera Pakistan Jang Media Group N/A
7 Jang Jang Classified Barson Ka Aietmad – QR Code Jang Media Group N/A
8 Jang Jang Real Jang Media Group N/A
9 The News Witness to History Jang Media Group N/A
10 UN Women Pakistan #BeatMe UN Women Pakistan BBDO Pakistan
11 Lux Pakistan’s 1st scented newspaper Unilever Pakistan Mindshare
12 Shell Helix Shell Helix – When Print Gets Real Shell Pakistan Mindshare
13 Soneri bank 14th August Soneri Bank Adcom Leo Burnett, Adcom ZenithOptimedia
14 Habib Bank Limited HBL’s 75th Anniversary Launch Print Campaign Habib Bank Limited J. Walter Thompson, Mindshare Pakistan
S.NO BRAND CAMPAIGN TITLE COMPANY AGENCY
1 Jazz Jazz Anthem Jazz IAL Saatchi & Saatchi
S.NO BRAND COMPANY
1 Telenor Telenor Pakistan
2 Nurpur Fauji Foods Limited
3 Dettol RB Pakistan
4 Jazz Jazz
5 Sunsilk Unilever Pakistan
6 Surf Excel Unilever Pakistan
7 Coca Cola The Coca-Cola Company
8 Olpers Engro Foods Limited
9 Sprite The Coca-Cola Company
10 UBL United Bank Limited
11 HBL Habib Bank Limited